About us

A small team that cares.

Technology, strategy and execution working together since 2022, across Argentina, Spain and France. When you work with us you talk to the people doing the work: the person researching your market, writing your content and reviewing every page before it goes live. No account manager in between.

Esteban Aleart

Esteban Aleart

Founder & Lead Engineer
Madrid, Spain

Full-stack engineer (SSR/Next.js) and technical & programmatic SEO specialist. Builds products end to end, from architecture to deployment. Previously, over 10 years in healthcare and emergency medicine: a licensed professional nurse (Reg. 8337) across nephrology/dialysis, intensive care, coronary care, internal medicine and pre-hospital emergencies, plus teaching and research. That background shapes his focus on reliable, mission-critical systems and health tech.

Next.jsTypeScriptPythonApplied AI / RAGProgrammatic SEOHealth tech
Ines Alvergne

Ines Alvergne

Product Strategy
Paris, France

Blends product strategy, marketing and technology. After several years in marketing, she made the leap into software development, which lets her connect business needs with user needs. She brings a growth-focused vision: from understanding the market and what users need to defining features and experiences that improve acquisition, conversion and how the product evolves.

UXContent MarketingSEOUI DesignRuby on Rails
MB

Mauricio Bournissen

LATAM Strategy, Product & Business
Rosario, Argentina

Leads growth across Latin America. He combines business strategy, product and business development to understand each organization's problems and turn them into concrete solutions. He leads discovery, designs commercial proposals together with the technical team, defines scope, budgets and engagement terms, runs negotiations and closes projects and contracts. He also drives market entry, strategic partnerships and regional growth.

Product StrategyBusiness DevelopmentNegotiationCommercial ProposalsPartnershipsOperations
EB

Ezequiel Bournissen

Market Intelligence
Rosario, Argentina

Researches markets, industries and organizations to spot technology development opportunities across Latin America. He analyzes trends, competitors and digital transformation needs, turning scattered information into concrete criteria to select sectors, prioritize potential clients and guide growth in the region.

Market IntelligenceResearchCompetitive AnalysisB2B ProspectingDataRegional Development
MB

Mariano Boggio

Client Operations
Rosario, Argentina

Coordinates each client's journey from project kickoff through implementation and continuity. He organizes information, tasks, owners and commitments, connects clients with specialists and supports every stage so projects move forward in an orderly way, deliverables are met and the solution generates the expected value.

Project ManagementOperationsClient ExperienceTeam CoordinationImplementationFollow-up

See where you stand today, where your competitors are winning, and where you can win next.

yoursite.comTry it for yourselfTalk to a person →